If I am providing focus and have a clear vision and expectation then I need to empower the team with the resources and the room to execute. That is hard to do when you are in a fast paced industry but that is what I ultimately need to do. Half of the time my job is saying no and making trade offs and remaining clear eyed to know that this is what we must do to win and everything else we don't spend time on. Now there is a different challenge, which is that there is opportunity everywhere and there are so many ways that video is being used by companies and businesses that there is so much that we can do.Īnd the biggest challenge is that I need to keep the team and the company focused. It was challenging and that's when I got to 'rip off the band aid' and do it quickly.Īnd today we are in a fortunate position where due to the pandemic the demand for video has exploded. At Vimeo, we are a video software company and when I became CEO, the biggest challenge was to shift the company's strategy, culture and focus pretty dramatically. What are the challenges that you face every day as the 'Boss Lady' and the biggest challenge that you encountered so far? There were so many instances in my career that I thought that I will ever have a career path to be a leader, but actually along the way I was learning and developing diverse skill sets and gaining experience and all of these contributed to me in getting here. If you look back at my career after graduating from business school, I thought that I'll be this hot shot MBA, but I started off as a toy buyer, then I worked as an investment banker for a firm that no one had heard of instead of a brand name firm. The other advice is, that there is no linear path to success. So my best advice is - it's your own career, own it and take control of it and look to create opportunities. I was proactive in saying 'Hey, here's my idea about something else that we could do', or 'There is something else that is happening in the company that I am really interested in that could add value to the business'. When I started at Vimeo, the initial job wasn't the one that I wanted. This was the case in other parts of my career as well when I was at Amazon and even when I worked for Vimeo in a different role earlier. In my experience, the only reason I became the CEO of Vimeo was because I was pushing to create an opportunity to take the company into a different direction.
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